The more things change, the more they stay the same… Theodore Levitt, in a classic article in 1984, argued that companies often fail because they are myopic – focusing too narrowly on current products and not on customer requirements. Railroads failed, not because the need was filled by others (cars, trucks, airplanes, even telephones), but...

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Few can forget Jaxtr, a company that once offered unlimited international VoIP calls between several countries (including India). Jaxtr, founded by Touraj Parang and Philip Mobin in October 2005, has since been sold to Sabeer Bhatia’s Sabse Technologies Inc. After a brief hiatus, Jaxtr has launched its latest offering – JaxtrSMS – that allows one...

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